Four awesome lessons in communication from Benjamin Zander’s TED Talk

To speak effectively in public is not about having an incredible voice or an extraordinary and calculated corporal position; it’s more about passion, emotions and authenticity.

Today, I’ll share four simple, easy and powerful ideas from Benjamin Zander’s TED Talk; one of my favorite speeches to explain a different way of communicating.

Benjamin Zander — TED Talk

1 | He believes in his own completely insane idea!

It’s amazing to see Zander talking convinced about the fact that you, me and even people who hate classical music, can fall in love with it.

For your next talk, do you think that everyone in that room can dream, jump and change their lives with your concept?

2 | He did things!

Great communicators speak from experiences, not from concepts.

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Benjamin Zander conducting his orchestra (© Peter Schweitzer)

3 | He starts directly!

Zander begins directly with a perfectly selected story that guides us to believe that classical music is for everyone. One minute of talk and you already smile, know the topic, the goal, and you feel great. Conclusion: Zander rules.

4 | He makes you travel in an invisible emotional line

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Benjamin Zander working

Extra | He’s the happiest person in the entire auditorium

| Speak direct, crazy and happy! Play your own and unique song.

| About Javier Cebreiros

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Una forma diferente de entender la comunicación | www.cebreiros.com

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